What makes a book successful?

What makes a book successful?

Being someone who reads books as a passion, I have always wondered what makes a particular book successful? How does one determine whether the book/series is a hit or a flop?

 Is it based on the number of copies it sold or number of people who loved? 

How many times has it happened that you pick a supposed ‘bestseller’ and after finishing it you feel ‘Meh! So much hype over this’. And how many times have we picked or being gifted some unheard book  from an unknown author and  found it engaging & entertaining? Yes. Too many times to count.  

Sometimes a bestseller is nothing but fantastic marketing strategy. Some great books go unnoticed because it hadn’t been promoted well. Of course, some books have it all. Great plot, intriguing characters written in griping language and obviously it goes on to become a critically acclaimed bestseller. But such books are far and few these days. 

A good book isn’t proportional to the number of copies it sells. Often I have seen people have this misconception that if the author isn’t well known, the book must be mediocre. Or if it’s a famed author then the book surely is a bestseller. They forget that even celebrated authors were newbies once. The name of the author isn’t enough to make someone love a book.  

So what exactly makes someone go crazy over a book!? What prompts people to recommend it to others? 

According to me, a successful  book is the one that stays with you long after you have finished reading it. A book is a success if it compels you to think and muse about its characters even after the story has reached its conclusion. A successful book grips you with its plot, makes you feel with its characters. An author has written a bestseller if he/she makes the reader anticipate the next book in the series. 

So, the point of this post is, Never judge a book by its cover or the name & fame of the author or the number of copies it has sold. If the summary holds your attention, then grab it. Who knows, you might be in for a ride! 

(Pic credit- Google)

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